WhatsApp has played an important role as a communication tool in the expansion of overseas business. While traditional 1v1 communication can establish a good customer connection, if companies want to have higher communication efficiency and lower labor costs, they need to use automated marketing tools to improve their overall customer communication and technical service capabilities. Research shows that more than 75% companies have improved ROI within a year of deploying a marketing automation platform. yCloud provides a wide...

Imagine if you, as a customer, always encountered these questions when asking product questions online? Long wait for customer service response; Need to repeat their questions many times in the flow of different customer service sits; Autoresponder robots can't replace manual labor to solve the real problem. Good customer service is a key influencer in achieving business conversion. Survey results show that 86% of people believe that good customer service converts one-time customers...

WhatsApp is currently the most widely used and used instant messaging software in the world, having reached 2.78 billion users in 2024 and is on track to reach 3.14 billion in 2025. Since acquiring WhatsApp in 2014 for a whopping $19 billion, Meta (formerly Facebook) has been actively exploring and maximizing WhatsApp's business value, such as launching a business for mid...

Why do e-commerce companies need WhatsApp? To make a long story short (TLDR), the WhatsApp API fulfills all the functionality requirements needed by e-commerce platforms. What's better? WhatsApp has the largest pool of users in the world, so people can easily shop without having to cross multiple platforms. This is a huge opportunity for a wide range of e-commerce brands. Interested? The next article will detail why...