WhatsApp, as a widely used instant messaging platform worldwide, plays an important role in business marketing and other fields. However, some users have encountered the #131049 failure, resulting in undeliverable messages and causing many inconveniences to business operations. In this paper, we will analyze the causes of this failure and provide effective strategies to deal with it.
I. What is the #131049 error?
Meta opt-out
II. Why the #131049 error occurs
This error usually means that the user has received too many marketing messages in a certain period of time, in order to maintain the healthy ecosystem of WhatsApp and to protect the user's experience WhatsApp limits the marketing messages sent, when the limit is exceeded the message will not be sent and an error code will be returned#131049.
What is the healthy ecosystem Meta is referring to?
Meta wanted to protect users from marketing spam, increase user read rates, and preserve the user experience on WhatsApp, so Meta used the Marketing Template Message Limit feature to create more meaningful interactions between businesses and their customers by controlling the number of marketing messages a business sends to each user, ensuring that users only receive messages they find valuable, and thereby increasing message readership and improved user experience.
What exactly triggers #131049?
This restriction only applies to marketing conversations. If a marketing conversation has been opened between you and a WhatsApp user, you can send one additional marketing template message. You can send more marketing template messages if the other person replies to any of the messages.
Example:
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The first marketing template message is sent and a new 24-hour marketing dialog customer service window opens. Marketing template message limits per user apply
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A second marketing template message can be sent in an existing conversation.
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You can send an additional marketing template message every time a WhatsApp user replies in an existing dialog window. You can also send unlimited free-form messages.
III. Response Strategies for #131049
If you receive this error code, it is recommended that you do not resend the message immediately, as doing so will only result in another error response. Instead, wait for some time before retrying to send until the message is delivered. There are a number of practical approaches you can take that will minimize the effects of the #131049 error:
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Message sending limits are temporary, try sending marketing messages at increased intervals of sending messages. Avoid sending more than 2 marketing message templates to your customers in a 24 hour period.
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Design two-way interaction mechanisms that encourage users to interact with your marketing messages, such as clicking buttons for quick replies.
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If you have an urgent message that needs to be communicated for delivery, consider sending notification-type messages, which are not subject to a frequency cap, or send them using other communication channels, such as email, phone, or SMS.
WhatsApp #Although the 131049 glitch poses a challenge to enterprise marketing campaigns, by understanding the reasons behind it and adopting the above strategies, enterprises can effectively improve message delivery rates while maintaining a healthy ecosystem on the platform, ensuring smooth communication with users and realizing the sustainable development of their business. Fewer, better, and more timely messages can increase user interaction and satisfaction, so when using WhatsApp for marketing activities, we should always focus on the user experience and plan our messaging strategy wisely to achieve good marketing results on this important communication channel.
If you need assistance in optimizing your WhatsApp campaigns or preventing these errors, please feel free to reach out to the YCloud team and we look forward to continuing to help you in the future.